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Bài đọc · ~146 từ
AA written proposal is often the first real impression a client forms about a company, even before they meet anyone from the team in person. A confusing proposal can make a client doubt the whole project before it even starts.
BA clear proposal usually starts by repeating the client's own problem in simple words. This shows the client that their situation was truly understood, not just a generic plan copied from another project.
CBreaking the plan into small, numbered steps, with a rough time for each one, makes a proposal much easier to read than one long paragraph. Clients often skim quickly, so short sections with clear headings help a lot.
DEnding a proposal with a short next step, like "reply by Friday to confirm," helps avoid a slow, unclear process after sending it. Without this, many proposals simply sit unanswered in an inbox for weeks.